Blink post #1- The Subconscious

"We live in a world that assumes that the quality of a decision is directly related to the time and effort that went into making it." (Blink p.13)

I find this quote to be interesting because many times we have been told to “think before you leap”. We are never really told to act on our subconscious; occasionally we are told to go with our first intuition for multiple choice questions on a test, even if your not a hundred percent positive of the answer. But other than that we always feel the need to develop a theory to explain our decision. Malcolm Gladwell, the author of the novel Blink, also mentions how society does not trust their subconscious because we don't know how to put our subconscious thoughts and feelings into words. Gladwell has been talking about the importance of snap decisions, and how they are directly related to our subconscious. One of his main points so far in his book is how the decisions made in a blink of an eye, can be just as good as thinking the decision through. A lot of decisions may still need to be thought through, but I think what Gladwell is trying to say is that if a thought feels right, act on it, don't try to explain why your subconscious is making that decision.